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Cygnific (a KLM subsidiary)

Recruitment marketing within a KLM subsidiary

Deployed eight to sixteen hours a week for Cygnific from my role as recruitment marketing expert at Hirefive, as coordinator and customer success manager.

Role
Recruitment marketing expert via Hirefive
Period
Completed assignment
Focus
Recruitment marketingCoordination

The context

Cygnific is a subsidiary of KLM. From my role as recruitment marketing expert at Hirefive I was available for Cygnific eight to sixteen hours a week, as coordinator and customer success manager.

Working within a subsidiary of a large organisation means operating on two levels at once: the hiring demand of the organisation itself, and the frameworks that come with being part of a larger whole.

The approach

The role combined recruitment marketing with coordination — working out what had to happen, and making sure it actually happened.

  • The right recruitment marketing campaigns for the hiring demand of the organisation
  • Coordination between the team, the parties involved and internal stakeholders
  • The technical connections between the systems
  • The right setup within the ATS
  • Customer success: making sure the collaboration ran and agreements were met

What it delivered

A role where recruitment marketing, coordination and technology came together: campaigns that ran, systems that connected and a collaboration that went smoothly.

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